Notes: Global Marketing Team meeting, 07 November 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.

Team News

  • Upcoming WordCamps:
    • WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Montreal, Quebec, Canada /  8 November
  • Coffee & Collaboration Session: Wednesday, 8 November@ 16:00 UTC

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • Stats provided by @bmcsherry
    • We had another strong week for WordPress. We are trending up as we get closer to the 6.4 launch around the corner. With solid performances from the WordPress 6.4 pre-launch campaigns (2x) and the Learn campaign, we managed to show some great energy from the community this week. We expect that with the launch of 6.4 coming up, we will again show some really good performances across the week.
    • Here is a look at the numbers for the week:
      • Impressions: 237,625
      • Engagements: 4,985
      • Link clicks: 1,437
      • Engagement Rate: 1.9%

New Issues

  • None today

Open Issues

This is not a list of all issues from the Marketing Team GitHub in Slack. This is a compilation of items that had discussion in Slack during the week.

  • Marketing Team management – 9 open issues
    • No discussion or updates this week.
  • Cross-team collaboration -18 open issues
    • No discussion or updates this week.
  1. Project marketing – 17 open issues
    • Tell WordCamps hosting Contributor Days about the Contribute page/tool #295
      • Comment: this should be easy but somehow it is not. Translation is a factor.
  • People of WordPress – 6 open issues
    • No discussion or updates this week.

Closing Soon

  1. Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187
  2. Add ideas to the WP Campaigns Social Content Brainstorm doc #191
  3. From Blogs to Blocks campaign #220
  4. Share and help collect #WPPhotos stories #238
  5. Celebrating Pride Month and WordPress Diversity #240
  6. Familiarize yourself with the WordPress Brand Writing Style Guide #241

Recently Closed

  1. None

Open Floor

  • Post time-change, should we keep the #marketing meeting at 15:00 UTC? What other contributors are affected by the time change?
  • We need to start Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. elections for 2024. Please let the current team reps know if you have interest in the role.

Next Steps

#marketing-team, #meeting-notes